STRAPSICLE

Strapsicle is a revolutionary e-reader accessory brand that’s transforming the reading experience for people of all ages. 

The idea came about when Lou accidentally dropped her Kindle on her son Archie’s head while breastfeeding. In response, her partner Ben quickly designed a crude strap, and from that simple solution, Strapsicle was born.

Since then, Strapsicle has become a viral sensation, amassing over 15 million views across socials and winning the hearts of more than 70,000 customers worldwide.

Our hero straps are designed to prevent hand cramps and accidental drops, making it easier than ever to enjoy your Kindle, Kobo, or any other e-reader. Strapsicle is particularly loved by those with mobility challenges, such as arthritis, helping them read more comfortably and for longer periods.

Recently, we launched the Strapsicle Clutch—the perfect complement to our straps. This stylish accessory helps protect your Kindle on the go, just add your phone, and a lip balm and you’re set!